The Voice of the Customer: WaterMax

Getting call backs from your marketing efforts is the name of the game. So is being "green."

"Originally WaterMax used a tri-fold color brochure printed on 30-pound paper because it was inexpensive," Spencer Matthews of WaterMax told us recently. "Executive Press suggested a larger brochure with a heavier card stock. We NEVER received a call back from our first brochure. But now, we get them all the time."

That attention to detail won Spencer over to Executive Press. His company, WaterMax, produces water-saving products for the construction and agriculture industries. Spencer is the chief marketing officer for the company.

"People even pass the brochures on to others we never had the opportunity to meet," Spencer added.

The green aspect of both businesses was a plus as well.

"Being a green company ourselves, it only makes sense for us to have a green printer," Spencer said. "It’s actually cheaper for us to go green with Executive Press than it was to print with our old printer."

For more information on how working with a green printer who also understands effective marketing, call Executive press at 214-217-7000.

The Executive Pressman

What Our Customers Say: WRA Architects

Having a business partner who knows what they are doing is very important to the success of your business. We are very fortunate to have WRA Architects as a partner.

Recently, our client at WRA, Grady L. Frank, told us what he thought of the working relationship he has with Executive Press.

"Marketing professional services, especially in the design arena, demands very high quality in all our printed imagery, Mr. Frank said. WRA depends on imagery to help sell their end product and brochures and other quality printed pieces are a part of their promotion as well as the final deliverable.

Mr.Frank, AIA, is Director of Marketing for WRA Architects, Inc.

"I've been in marketing over twenty years and started using Executive Press four years ago, and have never looked back," Grady continued. "Their pricing is competitive, their turn-around time is excellent, and their quality is outstanding."

Grady also feels that while quality is important, a printer's consistent dependability and ability to deliver is just as important, if not more so.

"Executive Press delivers our expected level of high quality on every job without variation," he said. "But what puts Executive Press above other printers in my book is the knowledge and professionalism of their staff. They are very accommodating with my press-checks, they know how to make my jobs come out right every time, and they remember our firm's subtle preferences, which is not easy, but greatly appreciated."

"I highly recommend Executive Press to anyone needing a fully equipped, agency-quality, commercial printing source."

To learn more about Executive Press, please call Jennifer Beaty at 214-217-7000.
The Executive Pressman