Green Initiative

Being green is all the rage today.

To people in the printing and communications industry it means acting responsible in the use of processes and materials in the products and services we provide to our clients.

When a company makes the commitment to become a green printing company it mans they are more sensitive to the environment. To meet this goal, many suppliers have converted to soy-based inks and print on post-consumer, waste-recycled or FSC-certified papers. Also, by implementing proven systems in production areas that reduce energy usage and recycling all paper and aluminum plates used in the printing process, printers have become more “green”.

End users need to consider that these initiatives just might make a big difference to their customers. Many place a small footnote onto their printed materials that read "Printed with soy-based inks on FSC-certified paper" or "Printed with soy-based inks on recycled paper" (whichever is applicable) to indicate their environmental awareness to their customers.

Being green is both a conscientious thing to do as well as financially responsible.

The Executive